Growable Digital Solutions

WhatsApp Business API Readiness Checklist

Going from the WhatsApp Business app to the official API takes some preparation. Work through these before you start.

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Accounts and number

  • Do you have a verified Meta Business account?
  • Is the phone number you plan to use free of an active WhatsApp or WhatsApp Business app registration, or are you ready to migrate it?
  • Does your business name match your public website and documents?
  • Do you know who will be the admin on the account?

Messaging plan

  • Which messages will you send: updates, reminders, support, marketing?
  • Are your message templates written and approved by Meta?
  • Do you know the difference between service and template conversations and how they are priced?
  • Who answers customer replies, and during which hours?

Consent and compliance

  • Do customers explicitly opt in before you message them?
  • Can customers opt out easily?
  • Is your privacy policy linked and accurate?
  • Do you avoid messaging people who have not agreed to hear from you?

Systems and integration

  • Which system triggers messages: ERP, CRM, billing, website?
  • Do you need a shared inbox for your team?
  • Do you need chatbots or automation for common questions?
  • How will you track delivery, replies and results?

Want a second pair of eyes? Share your answers with us and we will tell you honestly where the risks are. Book a call.